Our Insights

The most successful spec screenwriter shares his knowledge on story structure. The only problem: it is too rigid.

This article aims to analyse the male gaze and the final girl in horror movies and why they are so scary.

Isekai is one of the most popular anime genres today. Why is that the case?

Due to sexist views held collectively in early films, women editors never achieved the recognition they deserved.

This article explains what the fear of the unknown is, and the psychology behind what makes uncertainty so terrifying in horror films.

This article looks at the different attitudes towards female-led reboots of classic films, specifically the 2016 reboot of "Ghostbusters".

A common misconception in writing is that a protagonist must be likable.