Leah Dietle Jun 5, 20229 minThe Intrinsic Link Between Copywriting and PsychologyThis article discusses the field of copywriting and how its practices regarding human behavior require some familiarity with psychology.
Albi HaxhiuSep 15, 20216 minWritership 101: The Essence of Being A CopywriterBut who stands behind all this written text, adapted for their platforms? Copywriters are the answer to this question.
francescaarossaJul 26, 20214 minEmanuele Pirella: The Father Of Italian Copywriting - How Slogans Mirror Society“Chiquita, 10 e lode” (Chiquita, A-plus). The slogan for the Chiquita banana’s advertising campaign is one of the most famous lines that...