Born in Bucharest, Romania, and currently based in Switzerland, Silviana Popa holds a Bachelor’s degree in Management and Marketing, as well as a Master’s degree in Managerial Communication and Human Resources.

With 20+ years of professional experience in both internal and external communications, Silviana has developed a versatile career spanning multiple departments and industries. She combines strong academic foundations with extensive practical experience in areas such as corporate website management, recruitment communications, newsletter publication, and the organization of impactful internal and external events. While she has early experience in the public sector, the majority of her career has been built within multinational private organizations, particularly in the telecommunications and IT&C sectors.

For over 15 years, Silviana held EMEA and global communications roles within a multinational corporation, collaborating with diverse teams and stakeholders across multiple regions and time zones. Her work included managing internal communication channels—such as corporate blogs, newsletters, and intranet platforms—as well as supporting strategic alignment between sales, product management, and operational teams, ensuring consistent and effective messaging across functions.

Silviana works fluently in English and Spanish and is currently further developing her proficiency in German and French, reflecting her strong commitment to international collaboration and cross-cultural communication.

Driven by a deep interest in human resources and meaningful collaboration, Silviana joined Arcadia to contribute to its mission. She brings a strategic, people-centered approach to communication, with a focus on strengthening connections, enhancing engagement, and supporting a dynamic and inclusive organizational culture.